ON•TAP Advertising Campaign: Phase Six

Excellent choices through expert advice.

ON•TAP Jeffrey's Bay - it's number 37!

ON•TAP adds store number 37 to their national footprint. This time, in the renowned surfer's town of Jeffrey's Bay. It's not just all sun and surf, the staff here, at ON•TAP Jeffrey's Bay, are dedicated to deliver fast, friendly and efficient service to their customers. The staff is led by owner/manager, Louis Naude, who is passionate about the industry and serving it with a smile.

The store originally opened in 1996, with Stephan and Diane Fourie as the owners. Their aim was to serve the area of Jeffrey's Bay in the plumbing and sanitary ware business. In 1998, Koos du Plessis joined the company and became known as "the friendly neighbourhood plumbing advisor" - oom Duppie.

Louis Naude, a frequent visitor of the store during annual holidays, took over the company in 2004. He was interested in buying a successful business in the area, one which had lots of potential. He decided to buy into the ON•TAP Franchise, due to ON•TAP's track record of growth rate and new stores.

Oom Duppie is still there, and he is an asset to the business. Being part of it for over ten years, he is well known in the community and trusted for his knowledge and eagerness to assist.

Rosche Delport joined the thriving ON•TAP Jeffrey's Bay team in 2007. He has 13 years of experience in the industry - so together with oom Duppie - this is a team unlike any other!

ON•TAP Jeffrey's Bay has always been a company for service delivery. They aim to give the best advice on any plumbing issue and can give well informed suggestions due to a superior knowledge of products in the industry. ON•TAP Jeffrey's Bay is based on integrity, and prides itself in sourcing any item which a client may require. The store aims to be the best plumbing supplier in the Kouga Region.

ON•TAP Jeffrey's Bay is frequented by registered plumbers in the area, but has also delivered expertise and products to the surrounding areas and places as far as Botswana, Gordon's Bay, Bloemfontein, Johannesburg and Port Elizabeth. The most cherished customers are the community's elderly.

The ON•TAP Jeffrey's Bay team consists of owners, Louis and Esther Naude, manager - Koos du Plessis (oom Duppie), Rosche Delport, Jasper Hills, Allan Prinsloo and Dries du Preez.

Gonna with the wind

ON•TAP sponsored the first ever Gonna Marathon Relay held on Saturday, 1 November. It took place at the Riverside Lodge in Kleinbrak, which is situated in the Mossel Bay area. The 21 teams that took part in the marathon consisted of ten members each. The different categories sported local towns, neighbourhoods, schools and churches, competing in this fun run. ON•TAP sponsored a t-shirt and medal for every Gonna participant. Three previously disadvantaged teams were sponsored to take part in the event - ON•TAP covered their entry fees, transport, gear and refreshments.

The reason for the event was to allow the communities in and around Mossel Bay to compete in a run where not only professionals took part. The Gonna Marathon Relay proved to be a fun filled day for the family - thus a successful, uplifting experience for all!

ON•TAP Advertising Campaign: Phase Five

Excellent choices through expert advice.

Hooray for the winners!

ON•TAP ran a national competition with Hansgrohe to further promote sales during the national ON•TAP/Hansgrohe advertising co-campaign. The competition was open to all ON•TAP sales staff. The concept was simple, sell the most Hansgrohe products during the promotional period, and stand the chance to win an Apple iPod. The task, however, was more difficult as strong competition was generated among the stores. Four of the five winners, received a 4 gig iPod Nano, while the overall winner, received an 8 gig iPod Touch.

The iPod Nano winners were:

• Jacques Westcott (Cape Town)

• Ferose Pillay (Hillcrest)

• Cisca Novella (Northriding)

• Larry Snyman (Ballito)

The overall winner of the iPod Touch:

• Brian Abbey, retail sales manager of ON•TAP Hillcrest.

ON•TAP congratulates all the winners. We would like to thank all the ON•TAP sales staff for their hard work in-store. You did exceptionally well with your sales.

ON•TAP Advertising Campaign: Phase Four

Excellent choices through expert advice.

Efficient use of natural energy

The following is a co-operative commercial with one of our suppliers, Kwikot. We feature the Kwikot range of Solar Water Heating Systems. By investing in natural solar energy, you save electricity - thus Kwikot provides a cost effective and environmentally friendly way of heating water.

Have a peek here, in English

and here, in Afrikaans.

ON•TAP Radio

Have a listen to the latest ON•TAP radio ad.

Reinventing the Past

The first television commercial was modified to fit in with the "Come see more" campaign theme.

Come See More

This was our first ever co-operative commercials with one of our suppliers. We feature the Hansgrohe Cosmo exclusive range to emphasise the range's quality, reliability and aesthetic appeal. Come see more, serves as a call to action to the viewers to visit their nearest ON•TAP showroom.

The ad ran in English,

and in Afrikaans.

Grand Television Debut

This is the first ON•TAP television commercial that was run in 2007.

The plumbing merchants are at it again

ON•TAP Plumbing Supplies began trading in 1990 and has grown to a national enterprise during the past 18 years, with franchises opening all over the country. The latest addition, their 36th store - ON•TAP Stellenbosch.

This satellite branch of ON•TAP Somerset West is owned by Tony van Strijp and Dan Forsyth, who is a qualified plumber by trade. So you can be assured to receive professional advice. The branch is managed by Duane Searie, who has been with the company since the early years, and his experience can be trusted.

As you enter ON•TAP Stellenbosch, one feels a readiness to be assisted by the team and a friendly atmosphere pervades in the air-conditioned, state of the art showroom. The branch boasts with plentiful parking - beneficial for customers who wants to pop in for a quick look-around. You won't have to struggle to find parking and you'll never be kept waiting.

The student town of Stellenbosch, lies between Durbanville and Somerset West, and is rich in heritage. Its well known for its thriving wine industry and surrounding wine farms, and is a mere 45 minutes from Cape Town.

ON•TAP Stellenbosch is located in the picturesque central hub of the town, enjoying easy access from both the R44 from Somerset West and the N1.

Visit On•Tap Stellenbosch to view their state of the art showroom.

ON•TAP Advertising Campaign: Phase Three

Excellent choices through expert advice.

ON•TAP Advertising Campaign: Phase Two

Excellent choices through expert advice.

ON•TAP Advertising Campaign: Phase One

"At ON•TAP, we have the expertise to understand that there is more to a bathroom than what meets the eye."

This is the concept we focussed on during our print advertising campaign, which has appeared in various magazines over the past few months. Our staff training and years of experience ensure that we can help our customers make better choices.

Excellent choices through expert advice.

ON•TAP increases national footprint

ON•TAP Plumbing Supplies began trading in 1990 and has grown to a national enterprise in the past 17 years. This year celebrates the opening of their 35th franchise store, ON•TAP Edenvale.

A small town amidst the hustle and bustle of Gauteng, Edenvale is a suburb situated in the East Rand area close to the OR Tambo International Airport. ON•TAP Edenvale is the newest addition to the ON•TAP family, comprising of three partners, brought together by Mr P Jefferson who brought about the first ON•TAP store in Cape Town.


Tjaart Venter from Kempton Park, has established and owned various businesses in the building industry since 1982. Tjaart came into contact with ON•TAP during a construction project in Paarl, where he purchased the majority of his plumbing supplies from Eugene, ON•TAP Paarl.

Craig Mason from Benoni, onwed a courier business before serving as a DIY manager for Hansgrohe, a leading supplier of bathroom and kitchen fittings. Craig was investigating the possibility of purchasing a franchise.

Reighardt Kapp is a qualified attorney from Port Elizabeth and recently joined Tjaart's property development empire in Gauteng.

Edenvale's relaxing small town atmosphere will make you forget how close you are to the city. It's a comfortably situated residential area, close enough for a drive to Johannesburg or other places of interest. Gloomy's Farm, sidewalk cafés and shopping malls such as Eastgate and the East Rand Shopping Mall are among the entertaining areas that surround Edenvale. The town boasts with a beautiful and undulating Linksfield Golf Club as well as many other sporting and recreational facilities.

ON•TAP Edenvale will satisfy and saturate the residential and business development market in the East Rand through providing the retail market with fast, friendly, efficient, and outstanding service. Thus creating a lifestyle experience in purchasing taps and sanitary ware.

The Cosmo range, exclusive to ON•TAP

The Cosmo range from Hansgrohe, with its soft, round shapes, is an aesthetic addition to any bathroom. The mixer range consists of slightly curved, broad handles to ensure comfortable usage. The high quality German design offers years of maintenance free operation. The features of this range includes a temperature regulator to control warm and cold water flow, a Boltic lock to ensure that the handle won't jiggle after years of use, as well as a QuickClean function, that allows you to easily and effectively clean spray channels with a simple rub. The Cosmo range from Hansgrohe is functional, yet it shines with a vivacious swing and pure elegance.

The Hansgrohe Cosmo range is exclusively available at On•Tap Plumbing Supplies.